Data centers
Baywaw
A three-language website, including Arabic, for a maker of AI data centers delivered in a shipping container.
- Industry
- Data centers
- Year
- 2026
- Services
- Web design
- Next.js development
- Multilingual FR · EN · AR
- Technical SEO
The challenge
Baywaw sells highly technical infrastructure: complete AI data centers, immersion-cooled and delivered in a standard shipping container. Its buyers are governments, telecom operators, industrial sites and AI labs. The website had to make those specifications readable for decision-makers, in three languages, including right-to-left Arabic.
What we built
- A site in English, French and Arabic, with a fully mirrored right-to-left layout for Arabic.
- A dedicated page for each offer: AI container, immersion cooling, solar-powered data center, managed services.
- A container-versus-conventional-build comparison and a five-step delivery timeline that answer buyers’ questions before the first call.
- An insights section (buyer’s guides, technical articles) to capture decision-makers’ searches.
- Contact requests routed by topic: datasheet, briefing, AI container.
The result
Baywaw now has a single website, consistent across all three languages, that presents a complex offer with the clarity institutional buyers expect.
- 3languages, including Arabic
- 2reading directions
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